image-Focus Ireland

Focus Ireland

Case Brief

Our case brief was to support Focus Ireland raise the millions needed to provide their essential services. We also were asked to increase brand awareness, and help them to implement change in government policy around homelessness.

Involvement
  • Social Media Management
  • Video Production
  • Graphic Design
  • Event Support
  • Online Advertising / SEM
Industry

Non Profit Organizations

Reference URL

Challenge

We have developed Focus Irelands online media presence from scratch into the largest in the non-profit sector. Their multi-award winning presence now reaches more people every week than the top 3 Irish newspapers combined. Driving donations, volunteers, and implementing real change in government policy, their online presence has grown from a small supporting activity into a key critical component of how the organization works and operates every single day.

The Irish Media Agency are great to work with and always provide a highly professional, innovative and strategic service. Focus Ireland’s online profile continues to grow and play a key role for us as a organisation. Great credit goes to the Irish Media Agency for this as the company works very closely with us as a client to deliver what we need.

~ Roughan MacNamara, Focus Ireland.

Solution

We have developed Focus Ireland's online media presence from scratch, into the largest in the non-profit sector. Their multi-award-winning presence now reaches more people every week than the top 3 Irish newspapers combined. As Focus Ireland expanded its locations across the country, we worked hard to drive local awareness and support through digital media. Now they can boast the same brand recognition and support all around Ireland as in Dublin. Driving donations, events, and volunteers and implementing real change in government policy, their online presence has grown from a small supporting activity into a key critical component of how the organisation works and operates daily.

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