Donegal Climbing
Case Brief
Donegal Climbing wanted a website that showcased their exciting and adventurous outdoor experiences. They wanted to sell not just the climbing experience but also other services such as film, advice and training.
They want a modern feel and look on their website so that visitors can have a good visual representation of what happens on tours and training programs.
Challenge
We knew that we had to present Donegal Climbing as the leading expert in the area in the country to help engage a new generation of climbers as well as build trust within the climbing community as well.
At the same time, we had to make it a streamlined process to get from being curious about climbing to completing a sale.
I had the pleasure of working with the Irish Media Agency (IMA) as part of the Failte Ireland ‘Digital that Delivers’ programme. From start to finish IMA were highly professional, plus willing to go that extra mile to create a superb website design. All-in all, I am delighted with the end product, and the team’s after sales service is excellent too.
~ Bren Whelan , Donegal Climbing
Solution
Our design team spent a good time making sure that the whole layout would encapture first-time visitors both local and international and motivate them to book adventures with Donegal Climbing.
The client had a good bank of images so it was a big help, plus good communication between the client and our team was a great factor in making this a success.
We took the time to break down the goals of each page and function to give the end-user the best possible experience and to represent the brand in the strongest way.
